

Shane from RYRA came to me for some graphics for his interpretation of the ubiquitous Klon Centaur guitar pedal. This turned into a fun but very challenging task.
RYRA stands for Rock Your Repaired Amp [and sip coffee while you wait…]. It was like a Meatloaf song! I hoped for a name change, but parts and products had already been ordered. So I took a different tact; ignore what it means, and focus on the phonetics of the abbreviation and the product itself.
The resulting graphics, logo and font all pack a ton of insider information within a visually poignant robot centaur graphic, as well as a genre-appropriate typographic identity.
Let me know where you are in the process, whether you’re just flirting with the idea of changing, or you’re ready to hit the ground running tomorrow!